Over the past two decades, liberalisation and deregulation have transformed several industries, partly because technology advances have made it possible for multiple firms to compete autonomously without generating market chaos. In the next five years, it may be the turn of companies themselves to liberalise and deregulate within.
Partly as a result of the wide-scale adoption of collaborative technologies by employees, customers and partners, information will flow more freely in 2013, within and outside of companies. Rather than combat this, successful firms in 2013 will have learned to harness the information and productive energy generated by this collaboration in ways that benefit the business.
The digital company 2013: Freedom to collaborate, co-sponsored by PricewaterhouseCoopers, is the second of two Economist Intelligence Unit reports in a research programme that explores the impact that technology advances will have on how companies do business.
Key findings include:
- Technology ignorance will (almost) be a thing of the past
- Social networks will be common in the workplace, like it or not
- Rethinking performance measurement will help manage risk
- Virtual teams will need a dose of traditional in-person face time
- Digital tools will democratise access to information
A total of 661 executives from around the world participated in
The digital company 2013 survey.
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