As part of the annual flagship event of the Federation of Indian Chambers of Commerce and Industry (FICCI) - FRAMES 2006, which is India's biggest entertainment industry event, FICCI had partnered with PwC to produce a report titled ‘Indian Entertainment and Media Industry -- Unravelling the potential'. The report has in-depth forecasts and analysis of six major industry segments. These include - television, filmed entertainment, print media, radio and music. Sectors like animation, gaming, internet advertising, out-of-home advertising and live entertainment have been clubbed together in the chapter on "emerging opportunities". A new addition in the report this year is ‘print media’.
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